The Message is the Medium

This Sunday, the paperback edition of Al Gore's Climate Crisis book, An Inconvenient Truth moved into first place on the New York Times bestseller list. It's now selling 20,000 copies a week. That's a lot of people getting the message, and potentially putting a lot of pressure on politicans and corporate decisionmakers to do something about it.

Plus, the TV experiment Gore helped to start, Current TV, is starting to show a profit by showing short videos made by audience members. Begun before Youtube took off, it has higher quality but the same democratic appeal, plus it showcases "citizen journalism"--so anyone with a camera can expose their local greenhouse gas abusers.

The future is in our hands.