Sunday, April 29, 2007

Climate Crisis Future

Will We Save the Future? (Part 1)

One can imagine the next US President galvanizing the nation, leading a concerted effort to address the Climate Crisis as the ultimate challenge to human civilization that many reputable observers believe it well may be. Or even if it is a lesser threat, the effort to mitigate its effects and stop the likely critical threat to future generations, become a national and finally a truly international priority.

One can imagine the American public responding to such leadership--beginning perhaps with transforming their homes and businesses with solar power, once the government puts real incentives in place, as is happening now in Germany. Or taking advantage of other incentives to buy fuel efficient cars and use different fuels, while supporting those manufacturers who respond to their incentives, as well as responding to the carbon caps some major corporations have already requested.

One can imagine thousands of new jobs in new industries that address the Climate Crisis locally, and nationally, and globally. One can imagine this President appearing weekly on TV and the Internet to report on progress, new efforts and new science, and everyone watching and listening, and talking about it. And watching commercials that advertise products and services based on their energy efficiency and innovation, and how they work together to create new relationships of community and culture.

One can imagine it because one did imagine it, more or less, in 1970. I recall accompanying a friend to an auto repair shop in Buffalo, New York, a few days before the first Earth Day, and somehow in the discussion that ensued with people who worked there, outlining just such a vision. Talking about it in terms of responding to environmental needs, as both opportunity and response to crisis, like the national response to World War II, which involved the kind of work people did, their attitude towards it, and such aspects of everyday life as recycling and conservation. And having one of the skeptical mechanics say, "Now you're getting me excited about this."

One can even argue with some ready justification that the public is much more ready for that today, and despite the misgivings expressed in the New York Times poll this week, that people are ready to adopt change, as long as it makes sense to them. (Things that cost them directly have to make sense to them. That nothing Bush does seems to cost anyone at the moment is the secret of his former success. )

So is it likely? Will we save the world? Well, let's just say, one can find plenty of reasons to say no. [Continued below.]

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